Hey Collectors,
On Monday night our friends at hosted an event here in LA, and the crew from came packing heat! Among the items they had on display? A signed check from Abe Lincoln, a pair of game-used Reebok Pumps worn by Shaq, a copy of Superman #1 and a . Museum pieces, all of them.
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I don’t have T206-level money, and security was watching me like a hawk, so I guess I’m going to have to keep ripping packs, hoping to hit something big the old fashioned way.
Good thing there were a few big card releases just yesterday…
Yesterday Topps Chrome VeeFriends, created by Gary Vaynerchuk, hit shelves (and sold out within minutes). The set is headlined by the ultra-rare ERUPT! cards. With odds as steep as 1 in 3,000 hobby packs—and 1 in 9,000 for blasters—these chase cards are among the rarest in the set, featuring high-end parallels like Black Lava (/10) and Superfractor 1/1s. The launch marks a major step in VeeFriends’ evolution from digital NFT to tangible collectible, blending scarcity, storytelling, and artistic impact, and with Hobby Boxes selling for 2x retail, early interest is as strong as .
Also releasing yesterday? 2025 Bowman Baseball, and this year Topps included a new element, with the Red Rookie program. These special cards, marked with a red RC logo, unlock prizes if the featured player wins a major award—like Rookie of the Year—or eventually reaches the Hall of Fame. It’s a long game, but there’s real short-term upside. Using data compiled by Max Arterburn from , narrowed the 30-player checklist to just four with real ROY potential in 2025: Jackson Jobe, Jacob Wilson, Roki Sasaki, and Dylan Crews. Pull a Red RC of the player who wins this year’s ROY, and you’ll be in line for $100 from Topps. A $1,000 prize can be yours if the player ends up in the Hall, but you’ll have to wait a while to cash in.
Caitlin Clark’s cultural and collectible dominance continues into 2025, with the return of her Crunch Time cereal to all Hy-Vee locations across the Midwest. Originally launched in Iowa in 2024 and flipped for five times retail on eBay, the limited-edition cereal still commands $20–$30 per box on the secondary market. With all of Clark’s proceeds going to her foundation, the product exemplifies the blend of star power, scarcity, and social impact driving her market appeal. However, for all of the posts and stories we read about this cereal, not ONE mentioned how Crunch Time tastes…
Following a record-breaking 2024 season (led, in part, by Crunch Time Cereal’s Caitlin Clark), the WNBA’s 2025 rookie class enters a booming collectibles market fueled by rising viewership, historic attendance, and increased demand for women’s sports cards. Headlined by No. 1 pick Paige Bueckers—whose Bowman 1st PSA 10s are already surging—this class includes international standout Dominique Malonga, high-scoring forward Kiki Iriafen, versatile guard Sonia Citron, and media-savvy Hailey Van Lith. With the WNBA preseason now underway, we’ll start seeing which of these rookies will dominate on the court and in the card market.
For the 2025 Miami Grand Prix, Formula One swapped its usual driver parade truck for full-size, drivable F1 cars made entirely out of Lego bricks — a first-of-its-kind spectacle born from F1’s growing partnership with Lego. Each of the 10 life-size cars required around 400,000 bricks and was constructed over three weeks at Lego’s “big builds” factory in the Czech Republic, complete with electric powertrains, hydraulic brakes, and custom steering systems. Designed to carry two drivers, the cars, of course, also featured fully accurate team liveries and sponsor details. Can’t forget that Visa logo!
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